Tony Patella and Pete Searson are friends for two decades and they had always an affinity for all
things well crafted and authentic. After working in the apparel industry for 20 years, it was time to
took things into their own hands and made something that stood up to their personal waterline,
so to speak. A proper pair of men's jeans was the answer. What came up with was a range of
jeans they are proud of: great fits, beautiful fabric from Cone Mills' White Oak plant in Greensboro,
North Carolina that is cut and sewn in San Francisco, California.

They had their eyes on the best denim shops in the world and they are happy to say that many
of them have found a place in their store for Tellason.